About / Walter Lynch

About.

I’m Walter Lynch, a graphic designer and senior production artist with more than twenty years inside national advertising studios in Manhattan — Omnicom, IPG / Craft and McCann.

My work spans identity systems, production artwork, mechanical preparation and campaign adaptations for print and digital formats. I bring the same care to marks and wordmarks as I do to large-format and digital press workflows, color management, prepress and final deliverables.

I’m continuing to develop my motion graphics, video editing and AI-assisted creative practice alongside that established design and production experience. I use these tools to explore ideas, then refine the selected work with attention to typography, image quality and production detail.

Portrait of Walter Lynch
Walter Lynch / Rahway, NJ — New York metro

Résumé / Career history

Experience.

  1. 2024 – Present

    Walter Lynch Digital Design

    Principal / Designer

    • Brand identity systems for Quarter Note Productions LLC, The Facial Bar, Miz B Entertainment, Bert Reid Productions, EOS³, Benetia Johnson Drum Corps, Taz and 1st Choice — logo design through final vector artwork and usage rules.
    • Animated brand lockups and logo reveals built as SVG/CSS and delivered as embeddable web components.
    • AI-assisted concepting and art direction for storyboards, key frames and alternate looks, hand-finished in Illustrator, Photoshop and After Effects.
    • Production-grade delivery in AI, SVG, EPS, PDF and PNG with color-managed, print-ready output.
  2. 2025 – 2026

    Omnicom

    Senior Production Artist

    • Lead digital production artist supporting Chick-fil-A campaign initiatives.
    • Produced layouts, mechanicals, OOH banners, signage and large-scale advertising graphics.
    • Operated Epson 9000 large-format printers for G7-certified proofing and Xerox Versant digital press output.
  3. 2013 – 2025

    IPG / Craft

    Senior Computer Artist

    • Production-ready files for brochures, posters, packaging, cartons, inserts, presentation kits and collateral.
    • Digital production lead on Chick-fil-A OOH and campaign materials.
    • New-business presentation support for NY Lottery, Verizon, Ferrero, TJ Maxx, PGIM and PwC.
  4. 2003 – 2013

    McCann

    Associate Print Services Manager

    • Supervised the studio’s Mac/graphic artists and daily workflow, reporting to the VP Studio Manager.
    • Produced brochures, presentation kits, inserts, posters, packaging and promotional graphics.
    • Supported new-business presentations for Ethan Allen, Holiday Inn, Chicco and Verizon Fios.

Design & production

Capabilities.

Identity & Design
Logo systems, wordmarks, brand guidelines, campaign graphics
Motion & Web
SVG/CSS logo animation, After Effects, embeddable lockups, React/TypeScript builds
AI Workflow
Image and video generation for concepting, storyboards and look development; hand-finished output
Vector & Prepress
Illustrator, bezier rebuilds, PSD-to-vector tracing, file prep, color management
Print Production
Large format (Epson 9000, HP 6100), Xerox Versant / Fiery, G7 proofing, OOH and packaging
Studio
Staff supervision, vendor coordination, QA, deadline and workflow management

Agency & studio

Selected clients.

  • Chick-fil-A
  • Verizon
  • NY Lottery
  • Ferrero
  • TJ Maxx
  • PGIM
  • PwC
  • Ethan Allen
  • Holiday Inn
  • Chicco
  • Quarter Note Productions
  • The Facial Bar
  • Miz B Entertainment
  • Bert Reid Productions
  • EOS³
  • Benetia Johnson Drum Corps

Agency clients reflect my production role; campaign creative belongs to the agencies.